Dr. Fitsum Dagmawi leads the children's clinic, Monday to Saturday, with a nutritionist and laboratory on site.
WHAT WE TREAT
Skincare that doesn't need convincing.
Skincare launches either shout science or whisper apology. Pediatrics needed neither. The line had to look exactly like what it is: considered, quiet, and certain of itself.


Your visit
Light on the skin. Dark on the glass.
We split the shoot in two. Skin in soft morning light, product in black glass and shadow. The page moves between the two like a ritual: calm where it touches the face, precise where it touches the bottle.




On site
The line sold out. Twice.
The launch allocation cleared in nine days. The restock cleared in six. Two flagship counters moved the line to front-of-house before the second batch had shipped.
At a glance
01
Same day
(lab & imaging)
Tests run on site and reviewed with you before you leave.
02
30
(specialists on site)
Referrals to any other specialty stay in the same building.
03
5
(check-up packages)
Age-based packages from infancy to adolescence, plus sports fitness.
Patient voices
Misrak Abashawl
Patient, Habari Medical Plaza
“ Mira built calm into a category that usually gets shouted at. ”
Every skincare brief we saw came back loud. Jin came back quiet. It is the first launch page I have ever wanted to send to a friend.
more departments
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